For more than 100 years, United Way Miami has brought together people, ideas and resources to solve the community’s most pressing challenges. Guided by our Blueprint for Impact, the organization is helping build a stronger, more resilient Miami-Dade where every person has the opportunity to thrive.

We are all a part of this community, and there are many people who need our help. Working together, we can transform lives. Thank you for being here with us.

THE ROLE OF AN EMPLOYEE CAMPAIGN MANAGER
A United Way Miami employee campaign manager plans, champions, and implements the campaign. They are supported by a United Way Miami representative and recruit an employee giving campaign leadership team to work with them. Together, an employee campaign manager and campaign leadership team run the campaign, turning employee contributions and engagement into real change, right here in our community.

EMPLOYEE GIVING CAMPAIGN PLAYBOOK
Click below to download a playbook for running a successful fundraising campaign at your organization. It includes all the steps from recruiting a leadership team, to planning and running your campaign, to finishing strong. You’ll find tips for engaging others at your organization, ways to make fundraising more fun and more.

Campaign Chair Felipe Basulto

TD Bank Market President – Retail in South Florida

Campaign Toolkit

Click the links below to access useful planning, marketing and educational materials for your 2025–26 United Way Miami campaign. You’ll also find other resources to help enhance your campaign.
Feel free to download the digital versions.

If you need hard copies, please contact us at 305-646-7037.

SOCIAL MEDIA TOOLKIT

LinkedIn – Facebook – X

Instagram

Social Media Copy

1: From the organization

PHOTO HEAD: Good starts right here.

COPY:
We are so proud to support @UnitedWayMiami through our employee giving campaign.🎉
This amazing LOCAL organization invests in nearly 100 programs at more than 60 partner agencies that help families and individuals throughout Miami-Dade. ❤️

THANK YOU to our generous employees who joined us in donating this year. 😊 Together, we are creating a positive impact in our community. 🙌🏻

See the work UWM does. [link to unitedwaymiami.org]
#StrongerMiami
#WereHereMiami

2: From the employee

PHOTO HEAD: Making a positive impact.

COPY:
I’m so proud to be part of the team @companyname. During our employee giving campaign, we raised money for local organization @UnitedWayMiami. 🙌🏻

UWM invests in nearly 100 programs at more than 60 partner agencies that help families and individuals throughout Miami-Dade. We are all a part of this community — and so many people need our help. Imagine the impact we can have by choosing to give. ❤️

You can do good too. [link to unitedwaymiami.org]
#StrongerMiami
#WereHereMiami

UNITED WAY MIAMI ZOOM BACKGROUNDS

Zoom Backgrounds

How United Way works