Our United Way Center for Financial Stability recently celebrated 10 years of transforming financial vulnerability into financial empowerment with a month of community events that highlighted the very best the Center has had to offer.
Since opening its doors in partnership with Branches in 2009, the Center has helped more than 31,000 neighbors from our community explore financial independence. Aimed to help individuals and families during one of the most uncertain financial times in the history of this country, we collaborated with numerous agencies to offer comprehensive financial services and support.
From one-on-one financial coaching and education to expert, free tax preparation, employment assistance, debt management and so much more, the Center’s services empower families to become more financially resilient.
In celebration of 10 years, we started off the month with a bang, introducing our community to the ALICE (Asset Limited, Income Constrained, Employed) population during a business luncheon on October 1. The event featured not just what makes someone part of ALICE, but how we can help those members in our community – our neighbors, our coworkers, our friends – with an interactive, hands-on demonstration.
In addition, our Center’s efforts were spotlighted during our small business panel on October 3. Here, panelists included Carol Greenberg Brooks, president and co-founder of CREC; Melanie Fernandez, founder and CEO of House of Lilac; Suzanne Perez Bernal, principal at ANDER and CO; and Lissette Monzon, founder of Lilly Be Organic. ASSETS, a program our United Way funds at Branches, was featured when a testimonial speaker shared how she was able to see a huge improvement in her credit, became able to buy a car and implemented a bookkeeping system to manage her business finances, all thanks to using the tools she learned through the program.
Our United Way even explained the Center to the millennial market, at a LINC Up and Level Up event, where financial coaches from the Center provided 10-minute mini sessions to LINC members. Here, they were able to ask questions and learn how to set and stick to financial goals.
The month culminated with our 10-year anniversary reception, which celebrated transforming financial vulnerability into financial empowerment. Our own President and CEO Maria C. Alonso and Branches’ Executive Director Brent McLaughlin spoke about our decade-long partnership, the Center’s success and its future to a crowd of donors and supporters.
Thanks to people like you, our United Way Center for Financial Stability will help individuals and families in our community through its financial woes for many years to come.